Mendel University in Brno - list of publications


The following list contains all information available to the publication.

SVATOŠOVÁ, V. The Importance of Determinants of Strategic Development of Small and Medium-sized Enterprises in E-commerce. Journal of Business Economics and Management. 2020. ISSN 1611-1699.

Original name:
The Importance of Determinants of Strategic Development of Small and Medium-sized Enterprises in E-commerce
Czech name:
Význam determinantů strategického rozvoje malých a středních podniků v e-commerce
Written by (author):
Department:
Department of Regional and Business Economics
Kind of publication:
article in a professional periodical
Periodical:
Journal of Business Economics and Management
Nature of article: paper
Volume no. (year):
Periodical number within the volume:
Year of publication:
2020
Starting page:
Up to page:
Number of pages:
Sub-specification:
UT code by Web of Science:
EID code by Scopus:
Form of publication:
electronic version (online)
Original language:
English
Description in original language: The main aim of the paper is to evaluate the importance of determinants and key elements of strategic development attributed to small and medium enterprises primarily oriented to e-commerce for their further long-term strategic development in e-commerce. A research survey evaluating the importance of determinants is carried out using the method of personal questioning in the form of a questionnaire survey with managers or owners of businesses primarily oriented to e-commerce. Selected methods of statistical induction and descriptive statistics were used for verification of research hypotheses. All identified determinants should be considered equally important in the process of strategic e-commerce management. However, the research has shown that businesses primarily focused on e-commerce (irrespective of their size) attribute different importance to individual determinants in the strategic management process. The research results show that e-commerce primarily underestimate the following determinants of strategic e-business development: mission and vision, strategic situational analysis, strategic control, corporate culture, personnel management and strategy, financial management and strategy, corporate culture, ability work with legislation.
Description in English:
Description in Czech:
e main aim of the paper is to evaluate the importance of determinants and key elements of strategic development attributed to small and medium enterprises primarily oriented to e-commerce for their further long-term strategic development in e-commerce. A research survey evaluating the importance of determinants is carried out using the method of personal questioning in the form of a questionnaire survey with managers or owners of businesses primarily oriented to e-commerce. Selected methods of statistical induction and descriptive statistics were used for verification of research hypotheses. All identified determinants should be considered equally important in the process of strategic e-commerce management. However, the research has shown that businesses primarily focused on e-commerce (irrespective of their size) attribute different importance to individual determinants in the strategic management process. The research results show that e-commerce primarily underestimate the following determinants of strategic e-business development: mission and vision, strategic situational analysis, strategic control, corporate culture, personnel management and strategy, financial management and strategy, corporate culture, ability work with legislation.
Key words:
czech: e-strategie, determinanty strategického rozvoje, malé a střední podnikání, e-commerce, osobní dotazování
english: e-strategy, determinants of strategic development, personal interviewing, small and medium-sized enterprises, e-commerce
Field of result:
Business and management
Finance
Year of submission: 2020
Year of transmission:
RIV identification number:
Used in projects:
Hodnocení výkonnosti malých a středních podniků v kontextu regionálního rozvoje (use: RIV)
 
Entry made by:
Last change: 02/08/2020 14:02 (Ing. Veronika Svatošová, Ph.D.)

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Source specification:

Journal of Business Economics and Management. Vilnius: ISSN 1611-1699.

Original name:
Journal of Business Economics and Management
Czech name:
Written by (author):
Kind of publication: magazine
ISSN:
1611-1699
Country of publisher:
Republic of Lithuania
Place of publishing:
Vilnius
Publisher:
Vilnius Gediminas Technical University
URL:
https://journals.vgtu.lt/index.php/JBEM
Reviewed magazine: no
Original language:
English
Description in original language:
Description in English:
Description in Czech:
 
Entry made by:
Last change:
11/14/2019 11:22 (Šárka Novotná)

Evaluation of publication:

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