Persons at MENDELU


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Mgr. Hana Urbánková, DiS.
Identification number: 36769
 
Vedoucí Public Relations - Oddělení Public Relations (DOFE FBE)
 
P 62 08  Economics and management D-EM
FBE D-EM-ME pres [year 3]
Doctor type of study, full-time form
Business management and economics, 3rd year of study

Contacts     Lesson
     
Final thesis
     
     
     
Conferences
     

Publication to conference

The following list contains all publications by the selected person attached to the conference.

Conference: Region in the development of society 2018. 2018, Brno.

Publications
Details
Factors affecting consumer behavior in the OTC market
Urbánek, Jiří -- Tamáš, Vojtěch -- Přibyl, Martin -- Urbánková, Hana -- Sosíková, Kristýna
Faktory ovlivňující chování spotřebitele na trhu s volně prodejnými léčivy. In Region in the development of society 2018: Proceedings of the international scientific conference. 1st ed. Brno: Mendelova univerzita v Brně, 2019, p. 613--631. ISBN 978-80-7509-658-6. URL: http://www.icabr.com/respo/respo_2018.pdf
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