Persons at MENDELU
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Basic information about a final thesisAdditional informationAdditional information about the final thesis follows. Click on the language link to display the information in the desired language.
|Language of final thesis:||Czech|
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|Title of the thesis:||Distribution of the aromatic decorative pillows from Thailand to the Czech Republic|
|Summary:||This bachelor thesis deals with the marketing research issue focusing on establishing a new Thai product to the Czech market. In the theoretical part, the field of marketing research, its methods and techniques, the construction of a questionnaire and the issue of trade barriers and international development cooperation will be examined by the method of the literature retrieval. The practical part contains a discussion pursuing the results of the marketing research and some recommendations. At the end of the thesis a product's price calculation will be implemented.|
|Key words:||Marketing research, Thailand, Questionnaire, SID project, Pillows from Thailand|
To display the final thesis assignment form click on the Display the final thesis assignment form icon. The following icons - Final thesis, Thesis appendices, Supervisor's review, Opponent's review - relate to the final thesis and can be downloaded. They could be displayed on condition they have been inserted and are available publicly.Parts of thesis with postponed release:
|–||Thesis assignment unlimited|