Persons at MENDELU

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Ing. Sylvie Formánková, Ph.D. (née Gurská)
Identification number: 4780
University e-mail: sylvie.formankova [at]
Assistant Professor - Department of Management (FBE)
Researcher - Department of Informatics (FBE)

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Basic information

Basic information about a final thesis

Type of thesis: Bachelor thesis
Thesis title:Recommendations for the Future Development of Vinný sklípek – galerie, s.r.o.
Written by (author): Bc. Jan Burian
Department: Department of Management (FBE)
Thesis supervisor: Ing. Sylvie Formánková, Ph.D.
Opponent:Ing. Iva Vodehnalová
Final thesis progress:Final thesis was successfully defended.

Additional information

Additional information about the final thesis follows. Click on the language link to display the information in the desired language.

Language of final thesis:English

Czech        English

Title of the thesis:Recommendations for the Future Development of Vinný sklípek – galerie, s.r.o.
Summary:Burian, J., Recommendations for the Future Development of Vinný sklípek-galerie, s.r.o. Bachelor thesis. Brno, 2017. This bachelor thesis is focused on recommendations for the future development of Vinný sklípek-galerie, s.r.o. The first part of this thesis focuses on theory of strategic management and the processes of strategic management. Furthermore, companys objectives and analysis of the external and internal environment in relation to the specifics of the wine industry. In the practical part compares wineries and gives information about the company. Everything is evaluated using SWOT analysis and conclusion are reviewed current situation and made recommendations for improvement
Key words:external environment, SWOT analysis, PESTE analysis, wineries, winery, Strategic management, internal environment

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Final thesisSupervisor's reviewOpponent's review

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