Persons at MENDELU

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Mgr. Hana Urbánková, DiS.
Identification number: 36769
University e-mail: hana.urbankova [at]
Vedoucí Public Relations - Deans Office of the Faculty of Business and Economics (FBE)
P 62 08  Economics and management D-EM
FBE D-EM-ME pres [year 3]
Doctor type of study, full-time form
Business management and economics, 3rd year of study

Contacts     Lesson     Final thesis     Publications     
Bodies     Supervised theses     Conferences     

The selected person is an author of the following publications.

Ord.PublicationsType of resultYearDetails
1.Consumer Decision Making Process at Higher Education Market
Urbánková, Hana -- Urbánek, Jiří
Consumer Decision Making Process at Higher Education Market. In PEFnet 2018: Abstracts . Brno: Mendelova univerzita v Brně, 2018, p. 64. ISBN 978-80-7509-602-9.
abstract of an article in anthology2018Details
2.Factors affecting consumer behavior in the OTC market
Urbánek, Jiří -- Tamáš, Vojtěch -- Přibyl, Martin -- Urbánková, Hana -- Sosíková, Kristýna
Faktory ovlivňující chování spotřebitele na trhu s volně prodejnými léčivy. In Region in the development of society 2018: Proceedings of the international scientific conference. 1st ed. Brno: Mendelova univerzita v Brně, 2019, p. 613--631. ISBN 978-80-7509-658-6. URL:
article in proceedings2019Details

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